Who are we?

We are a Pan-African strategic marketing, brand management and sales agency specializing in the travel, tourism, destination marketing and hospitality industry. Whether you are a travel destination, tourism board, a premier hotel, a guest house or a small enterprise, we leverage the expertise of our experience team, global footprint and trade connections to market, position and sell your destination, facility, product or services among decision-markers.

Among our core areas of expertise are Strategic Marketing, Sales and Marketing Representations, Brand Management, Staff Training, Investment Facilitation services and MICEE (Meetings, Incentive, Conferences, Exhibitions and Events).

We are based in Johannesburg, South Africa with country offices in Ghana, Tanzania and Zimbabwe with representatives in Nigeria, Kenya and Rwanda. With demonstrated expertise of experienced partners, representatives, global partners and networks we execute uniquely designed and impactful programs for our clients.

Our Team

Our team is lead by Chief Executive and Country Managing Partners in South Africa, Ghana and Tanzania. We also have representatives in Nigeria, Kenya, Rwanda and Zimbabwe.

These members share a combined experienced of over 30 years in investment facilitation and promotion, destination marketing, strategic marketing planning, market development, brand communications, media relations management, business development, sales representation, sponsorships, strategic partnerships, event project management, training, skills development, enterprise development and capacity building.

About Us

Our Vision

To facilitate the creation of value-partnerships within Africa’s tourism sector to enhance the impact of tourism in African economies.

Our Mission

To achieve impactful, lasting and measurable business outcomes for the African tourism sector through sales, marketing, business development, training and collaboration with our global networks and partners.

Our Clients

Our client portfolio cuts across public and private sector organisations as well as small businesses in tourism, travel and hospitality sectors. We also render tailored destination marketing representation services to national, regional, local and municipal tourism authorities, convention bureaus, tourism products, organisers of meetings, exhibition, conference and event (business tourism) as well as hotels, guest houses and lodges, travel trade and other services.

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Redefining Tourism in Africa